Design your own Dress!

When was the last time you saw a dress and felt – I wish I could wear that dress? Or Why can’t there be 2 or 3 more such options so that all the cousins can wear the same style? Imagine getting the opportunity to design a dress the way you want to, chose a fabric of your choice. A unique and exclusive piece – as personal as it can get.

My maternal grandfather was in the textile business so I often heard him talk about fabrics however, I never understood the details but my Mom has a fair amount of knowledge. On Diwali last year she gave a beautiful dress material in Ajrak print and she said it was made with natural dyes. She is very particular about the fabric & she loved it. The print really caught my attention and made me curious. I started to read and gain some more information.

Ajrak is a unique form of block printing mostly found in vast deserts of Kutch in Gujarat and Sindh, Pakistan. Traditionally it’s made with natural dyes in the classic colours of red and blue on geometric patterns. Using the woodblock printing method where there are different wood blocks with designs already made, these blocks are then pressed on the fabric.

I wasn’t able to figure out how the name came into existence; however, some records say it came from Arabic word ‘Azrak’ meaning blue after the primary colour used in the craft while, some believe it comes from colloquial term aj-rakh meaning ‘keep it today’.

Coming back to the dress; my mother purchased it from an online website – Fabcurate. This is a unique online based platform which offers plethora of premium fabrics to choose from. As a matter of pride, they state that their artisans are fully trained and empowered to create crafts like – Kalamkari, Ikat, Ajrakh, Indigo, Tie & Dye, Dabu, Shibori, Banarasi, Bandhani, Batik, etc which reflect that royal Indian culture in their making.

My dress was neatly packed and turned out to be of great quality. The fact that my not-so-tech-savvy mom could place the order shows how easy the navigation on the website is! It’s become her favourite shopping destination when she wants to try different unstitched pieces. The website has multiple options – shop by design, by category (family function, festivals etc.), Men’s collection, Unstitched options etc.

So, the wait is over. It’s time to get your dream designer dress. The choice is with you. Get your favourite design printed on the fabric of your choice to create something totally unique & exclusive.

We saved the best news for the end. There is No Minimum Quantity Limit! Read it again to believe it!

So, wear your designer hats & log on to Fabcurate today.          


Picture Credits: Self shot image, Website and


  1. India is filled with beautiful textiles..I love our traditional fabrics. Thank you for sharing the details will definitely check out their page.

  2. It is always so satisfying when you design your own dress. Fabcurate seems to be a great resource to really mix and match and curate your own dream dress.

  3. Dear Indian traditional dresses always makes any Indian or even foreigner lady look beautiful. But do you know the sad part of the story…. We are so badly inclined towards western dresses that we flaunt them more than our traditional outfits and work. When will people understand that loving western outfits is good but not to the extent of forgetting traditional outfits.

  4. Thank you so much for sharing this post and promoting Indian garments. Ajrakh is a new term to me, and reading this post only emphasizes that we Indians are extremely talented. I am definitely checking Fabcurate today.

  5. The more I am reading about Fabcurate, the more I am getting curious to try it out.

  6. I always learn something new, trendy and wonderful each time i visit your blog, Manisha. I love Ajrakh and loved your choice of fabric. This is such an awesome site, where we can design our own dress.

  7. India is truly filled with different and beautiful fabrics. What better to buy these online at our comfort

  8. Wow! These designs looks so amazing and beautiful. I will definitely going to check out this store. Thanks for sharing

  9. This is really amazing. Nice fabric that we can design. The collection is really good.

  10. i love to try out outfits of different traditional prints. Happy to know that this brand have variety of traditional prints… surely going to buy some

  11. I love the entire concept of designing your own dress, it is beautiful and amazing. Gonna check out Fabcurate right away

  12. Giving personal touch to your clothing is a great way to dress oneself and all the process looks simple and easy to get the customised dress, shall check the link for more details.

  13. We get a feeling of contentment when v design our clothes. Fabcurstecseems to be fantastic.

  14. I absolutely love Indian fabrics and textiles. The colours and the designs are so beautiful and nothing can be compared to them. Sometimes I do buy fabrics and get them stitched as per my liking.

  15. It’s amazing to know that an outfit we wear has so much to say about the work that has gone in making it and the people who worked on it and where it is made. I am going to check out Fabcurate for their beautiful fabrics.

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